As the world’s second-leading beverage and snack food company, PepsiCo’s streamlined supply chain is a key aspect of the company’s success. To maintain steady growth, PepsiCo has focused heavily on acquisition, the soda giant has become much more than its signature drink, with portfolio brands including Frito-Lay®, Gatorade®, Quaker Foods, Tropicana®, and Lipton®, to name just a few.
PepsiCo’s overall philosophy of cooperation, integration, and innovation helps ensure its varied and complex supply chain remains stable, resilient, and flexible.
As a vast, multinational company, Pepsi must input, analyze, and act on an enormous amount of data to properly manage the flow of its food and beverage products – each with its own specific needs. For instance, some products require cold chain logistics, while others require ingredients sourced from multiple regions around the world.
In addition to coordinating many suppliers, manufacturers, shippers, warehousing managers, and retailers, PepsiCo must plan for potential disruptions due to seasonal sourcing requirements, weather and climate change, and shifts in demand. To help ensure agility and adaptability, the company has focused on a couple of different areas in recent years.
PepsiCo has been increasingly focused on investing in digital tools and advanced technologies to create a more efficient, streamlined supply chain. Specifically, the company is zeroing in on data integration to create a clearer picture of the individuals and households buying PepsiCo products. Not only could this help the business meet consumer demand in the short term, but it could also allow for better long-term strategizing and forecasting.
More sophisticated data analytics also help PepsiCo’s distributors and retailers track inventory. By improving ordering algorithms, stores can put in much more accurate orders, accounting for sales histories and purchasing trends. This aids in creating a streamlined, cost-efficient chain.
Now more than ever, professionals consume info on the go. Distributed twice monthly, our "Food For Thought" e-newsletter allows readers to stay informed about timely and relevant industry topics and FSA news whether they're in the office or on the road. Topics range from capacity, rates and supply chain disruption to multimodal transportation strategy, leveraging technology, and talent management and retention. Learn More