Brian S. Everett has 35+ years marketing, communications, sales and business experience in transportation, warehousing, logistics, and supply chain with a special expertise in B2B marketing and association management. As Senior Partner with MindShare Strategies, he currently acts as Group Editorial Director for "Food Chain Digest" (in-print and digital magazine) as well as "Food For Thought" e-newsletter, both of which are the official magazine and e-newsletter for Food Shippers of America. He also serves as Group Editorial Director of "Redefining the Road" (in-print and digital magazine) and WIT eNews, both of which are the official magazine and e-newsletter of the Women In Trucking Associations. Everett previously served as Executive Director of NASSTRAC (the National Shippers Strategic Transportation Council), CEO of the Transportation Marketing & Sales Association, and the lead marketing executive at C.H. Robinson for more than 10 years.
Recent Posts by Brian Everett:
by Brian Everett, on May 19, 2026 10:22:02 AM
Courtesy of Union Pacific and Norfolk Southern In July of last year, Union Pacific (UP) and Norfolk Southern (NS) announced their agreement to create America’s first transcontinental railroad. These two …
Read Storyby Brian Everett, on May 19, 2026 10:12:23 AM
ATRI President Rebecca Brewster recently announced she will retire in early 2027, after serving the organization for 34 years, 25 of which she has led ATRI as its President and …
Read Storyby Brian Everett, on May 6, 2026 11:12:35 AM
The food and beverage industry is a fast-growing, ever-changing industry. Total revenue in the food manufacturing and grocery retail market reached about U.S. $11.93 trillion in 2023, and it’s still …
Read Storyby Brian Everett, on May 6, 2026 10:50:52 AM
Getting the right products to the right place at the right time can be complicated. It starts with receiving products from thousands of vendors around the country and world that …
Read Storyby Brian Everett, on Apr 15, 2026 9:35:22 AM
For many food shippers, transportation decisions are about far more than cost. The right freight transport mode can mean the difference between fresh, safe product on the shelf — or …
Read Storyby Brian Everett, on Apr 13, 2026 3:25:45 PM
Managing the flow of perishable foods remains one of the most complex challenges in supply chain operations. From production and processing through distribution, each stage introduces risks ranging from overproduction …
Read Storyby Brian Everett, on Apr 2, 2026 9:19:30 AM
Major food enterprises are navigating one of the most consequential periods of change the supply chain has seen in decades. Heightened food safety expectations, rising transportation costs, labor constraints, and …
Read Storyby Brian Everett, on Mar 16, 2026 3:12:07 PM
Sourcing and procurement are no longer back-office functions — they’re strategic levers that directly impact quality, sustainability, cost, and resilience across the entire food chain. As global supply networks face …
Read Storyby Brian Everett, on Mar 6, 2026 10:56:54 AM
The trucking industry rarely moves in isolation; it accelerates and slows with the broader economy. During his closing presentation at the 70th Annual Conference of the Food Shippers of America, …
Read Storyby Brian Everett, on Mar 5, 2026 5:59:24 PM
With the current state of the economy, the food industry currently is navigating a complex landscape of supply chain challenges that are impacting production, sourcing, logistics and distribution of food …
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