why-join-food-shippers

The Food Shippers of America Blog

Brian Everett

Brian Everett

Brian S. Everett has 35+ years marketing, communications, sales and business experience in transportation, warehousing, logistics, and supply chain with a special expertise in B2B marketing and association management. As Senior Partner with MindShare Strategies, he currently acts as Group Editorial Director for "Food Chain Digest" (in-print and digital magazine) as well as "Food For Thought" e-newsletter, both of which are the official magazine and e-newsletter for Food Shippers of America. He also serves as Group Editorial Director of "Redefining the Road" (in-print and digital magazine) and WIT eNews, both of which are the official magazine and e-newsletter of the Women In Trucking Associations. Everett previously served as Executive Director of NASSTRAC (the National Shippers Strategic Transportation Council), CEO of the Transportation Marketing & Sales Association, and the lead marketing executive at C.H. Robinson for more than 10 years.

Recent Posts by Brian Everett:

by Brian Everett, on Aug 20, 2025 5:49:41 PM

Bob Costas is more than a sports broadcaster. He’s a storyteller, a voice of nostalgia, and a walking archive of some of the most iconic moments in sports history. Over …

Read Story

by Brian Everett, on Aug 8, 2025 12:33:29 PM

As consumer expectations rise and regulatory pressures mount, the transportation choices that food manufacturers and retailers make are no longer just about cost and speed—they’re about carbon. At a time …

Read Story

by Brian Everett, on Aug 7, 2025 3:53:07 PM

Supply chains in the food industry are caught between the urgency to navigate complicated challenges and the pressure to deliver under the pressures of cost control. This has never been …

Read Story

by Brian Everett, on Aug 7, 2025 3:52:26 PM

Technology is a powerful catalyst for supply chain success, enabling food enterprises to operate with greater speed, accuracy, and resiliency. From real-time data analytics and automation to advanced forecasting and …

Read Story

by Brian Everett, on Jul 18, 2025 11:11:28 AM

Cargo theft has long been a concern for supply chains of high-value products such as electronics and other consumer goods, but in recent years food and beverage cargo is now …

Read Story

by Brian Everett, on Jul 7, 2025 1:48:54 PM

With today’s global disruption, rapid technological change, and elevated customer expectations, the concept of a “future-ready supply chain” has shifted from a visionary concept to a strategic necessity for leading …

Read Story

by Brian Everett, on May 23, 2025 10:50:49 AM

In the complex supply chain landscape of the food industry, competition for reliable, quality logistics partners can be fierce. As food chains tighten and the professional truck driver shortage persists, …

Read Story

by Brian Everett, on May 23, 2025 10:00:40 AM

Many North American food enterprises are adopting generative Artificial Intelligence (gen AI), which is a type of AI that performs tasks like summarizing, answering questions, and classifying data. Such machine …

Read Story

by Brian Everett, on Apr 18, 2025 10:38:27 AM

Having options as a food shipper is always a good thing. Having them all available in one place is even better. When you have freight ready to move, you want …

Read Story

by Brian Everett, on Apr 18, 2025 10:26:29 AM

When describing what makes a shipper of choice, this saying applies: “Everything I’ve ever needed to know I learned in kindergarten.” The term “shipper of choice” refers to those who …

Read Story

Have insights to share with food chain decision-makers?

The editorial team at Food Chain Digest magazine and Food For Thought e-newsletter welcomes your story ideas, guest editorials, and press releases. We also offer sponsored content and advertising opportunities for providers looking to connect with the food shipping community.

Disclaimer: The views and opinions expressed in articles within the FSA Blog are those of the authors/submitters and do not necessarily reflect the views or positions of Food Shippers of America.